06 Sep retail is changing. and so are we.
Online shopping has raised customer expectations dramatically in recent years. First, it was next day delivery. Now, it’s next hour delivery.
If you can’t give someone what they want, when they want it, someone else will.
As more and more shoppers went online, the internet threatened to wipe out the high street – but bricks and mortar stores have slowly made a comeback. To get back on track, they had to change tack.
Many have become experiential, destination stores attracting customers seeking expert advice, product demonstrations and support.
Products need to be on the shelf, correctly priced, attractively displayed and well supported by an expert, every second of every hour. Now, it seems, every day is a Saturday.
The world of retail is changing, and so are we. From today, Channel Advantage will become Retail7.
Our new name reflects the new landscape: Retail7 provides marketing support for clients and retailers that’s ‘always on’.
Harnessing the latest advancements in data and analytics technology, we ensure the right people are in the right store with the right message.
If you’d like to know more about our exciting new approach and services, contact Andy on 01628 450738.